Author: deftsoft

MOBILE APPLICATION TRENDS: WILL YOU EMBRACE OR LAG BEHIND?

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Are you aware of the latest trends in mobile applications, or do you still need to keep up in today’s fast-paced digital world? In this tech-driven society, mobile applications have become an essential part of our lives, changing the way we communicate, work, shop, and entertain ourselves. But with the ever-evolving landscape of mobile technology, it’s critical to stay current and embrace these trends to stay competitive.

This blog post will explore the world of mobile application trends and their effect on businesses. So, are you ready to explore the future of mobile applications and determine whether you will embrace it or be left behind? Let’s dive in.

Key Mobile Application Trends

Trend 1: Artificial Intelligence (AI) Integration

Integrating Artificial Intelligence (AI) into mobile applications has gained significant momentum. AI-powered mobile apps leverage machine learning algorithms, natural language processing, and computer vision for better functionalities and user experiences.

I.Benefits of AI in Mobile Applications

The incorporation of AI brings numerous benefits to mobile applications:

–  Personalization: AI algorithms can analyze user data and behavior to provide personalized recommendations, content, and user interfaces. This leads to a more engaging user experience.

– Intelligent Automation: AI enables mobile apps to automate repetitive tasks, improving efficiency and productivity. From virtual assistants that schedule appointments to chatbots that provide instant customer support, AI streamlines process and saves time.

– Enhanced User Engagement: AI-powered apps can analyze user interactions and preferences to deliver targeted notifications, messages, and offers, increasing retention.

II. Examples of AI-driven Apps

Several mobile apps have successfully integrated AI to provide innovative functionalities:

–  Virtual Assistants: Apps like Siri, Google Assistant, and Amazon Alexa utilize AI to provide voice-activated assistance, answer queries, and perform tasks based on user commands.

–  Predictive Analytics: Mobile apps in various domains, such as finance and healthcare, leverage AI to analyze user data and provide predictive insights.

–  Image Recognition: Apps like Google Photos and Pinterest use AI-powered image recognition to categorize and search images based on their content.

Trend 2: Augmented Reality (AR) and Virtual Reality (VR)

Integrating Augmented Reality (AR) and Virtual Reality (VR) in mobile applications has revolutionized how users interact with digital content.

–   Enhancing User Experiences with AR and VR

AR and VR technologies have the power to transform user experiences in mobile applications:

–   Interactive Visualizations: AR enables users to visualize products, designs, or information in their surroundings. From trying on virtual clothing to previewing furniture in a room, AR enhances the shopping and decision-making process.

–   Immersive Virtual Environments: VR transports users to simulated environments, allowing them to explore and interact with digital worlds.

–  Gamification: AR and VR bring gaming elements into real-world scenarios, making activities more engaging and interactive.

–  Industries Leveraging AR and VR

Numerous industries have embraced AR and VR in their mobile applications:

    –  Retail and E-commerce: AR allows customers to try on clothing virtually, visualize furniture in their homes, and see how products fit into their lives before purchasing.

   –  Real Estate: AR and VR enable potential buyers to take virtual tours of properties, visualize renovations, and get a realistic sense of the space without physically visiting it.

   –  Entertainment and Gaming: AR games like Pokémon Go and VR gaming experiences provide users with immersive and interactive entertainment.

Trend 3: Internet of Things (IoT) Integration

The Internet of Things (IoT) refers to the interconnected network of physical devices, vehicles, appliances, and other objects embedded with sensors, software, and connectivity. Integrating IoT capabilities into mobile applications has opened new seamless communication and control avenues.

–   IoT’s Impact on Mobile Applications

IoT integration in mobile apps brings several benefits:

1.  Intelligent Automation: From adjusting the home temperature to managing security systems, IoT enhances convenience and efficiency.

2. Data Monitoring and Analysis: IoT devices generate vast amounts of data, which mobile apps can collect and analyze to provide valuable insights.

3. Personalized Experiences: By leveraging user data from IoT devices, mobile apps can deliver personalized recommendations, services, and notifications based on individual preferences and behaviors.

–  Connected Devices and Smart Homes

Mobile apps integrated with IoT technology enable users to interact with connected devices and create intelligent homes:

1. Home Automation: Mobile apps can control various aspects of smart homes, such as lighting, temperature, security systems, and appliances, offering convenience and energy efficiency.

2. Wearables and Health Monitoring: IoT-enabled wearables, like fitness trackers and health monitors, can sync with mobile apps to provide real-time data and personalized insights for users’ well-being.

3. Connected Cars: Mobile apps integrated with IoT technology enable users to remotely monitor and control their vehicles, access diagnostics, and receive alerts for maintenance.

Trend 4: Progressive Web Apps (PWAs)

Progressive Web Apps (PWAs) have emerged as a prominent trend in mobile applications. These applications combine the best features of both websites and traditional mobile apps, providing a seamless user experience that can be accessed directly through web browsers without downloading or installing.

– Advantages of PWAs over Traditional Mobile Apps

PWAs offer several advantages over traditional mobile apps:

1. Cross-Platform Compatibility: PWAs are designed to work across various platforms and devices, including smartphones, tablets, and desktops. This versatility ensures a consistent experience for users, regardless of their device.

2. Offline Functionality: One of the benefits of PWAs is their ability to function offline or in low-connectivity environments. Users can still access core features and content without an internet connection, enhancing convenience and accessibility.

3. Fast and Responsive: PWAs are built with performance optimization in mind, resulting in faster loading times and smooth interactions

– Successful Implementations of PWAs

Several notable brands have successfully implemented PWAs:

1. Twitter Lite: Twitter’s PWA, Twitter Lite, enables users to browse and engage with tweets even on slower networks, making it accessible to a broader user base.

2. Pinterest: The Pinterest PWA provides a seamless and immersive experience for users to discover and save ideas, recipes, and inspirations.

3. Starbucks: Starbucks implemented a PWA that allows users to browse the menu, customize orders, and find nearby stores.

Trend 5: Mobile Commerce (m-commerce)

The rise of mobile devices has fueled the growth of mobile commerce, also known as m-commerce. This trend involves commercial transactions through mobile devices like smartphones and tablets.

– Rise of m-Commerce and its Benefits

M-Commerce has experienced significant growth due to the increasing prevalence of smartphones and the convenience they offer. Some key benefits of m-Commerce include:

1.  Accessibility and Convenience: This accessibility and convenience have transformed how people make purchases, leading to an exponential rise in mobile transactions.

2. Personalized Shopping Experience: Mobile apps and websites can leverage user data to provide personalized recommendations, offers, and tailored shopping experiences.

3. Seamless Integration of Online and Offline Channels: Features like mobile ordering, in-store pickups, and mobile loyalty programs bridge the gap between digital and physical shopping experiences.

–  Mobile Payment Solutions and Security

As m-Commerce grows, secure and efficient mobile payment solutions have become essential. Various mobile payment options, including digital wallets, mobile banking apps, and contactless payment methods, have gained popularity. These solutions provide convenience and security for users, allowing them to make transactions quickly.

Final Thoughts on the Future of Mobile Applications

The future of mobile applications is poised for incredible growth and transformation. As technology advances, we can expect mobile apps to become more intelligent, personalized, and integrated into various aspects of our lives. From AI and AR/VR to IoT and mCommerce, these trends will shape how we interact, shop, learn, and communicate.

If you’re looking to embrace the latest trends in mobile application development and need a reliable partner to assist you, consider reaching out to Deftsoft. With our expertise, we can help you stay ahead in the fast-paced world of mobile applications. Visit their website or contact us to explore how we can support your mobile app development needs and ensure you don’t lag behind in this evolving landscape.

Google Data Studio – How It Helps to Improve SEO?

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Learning how to communicate compelling data stories can make or break, proving the worth of services or deliverables to clients or internal teams. SEOs and digital marketers depend on various data sources to track project progress. Still, critical insights and analytics can be easily overlooked with so much big data available through Google and third-party sources.

Tools like Google Data Studio make it simple to build SEO dashboards containing all the data and analytics you require in a single location. The best SEO dashboards offer a birds-eye perspective of SEO campaigns and projects.

About Google Data Studio

Data Studio is a data visualization application created by Google. When data is visualized, useful insights can be extracted for data-driven decision-making. You can use Google Data Studio to build a dashboard that shows you everything you need to know about your SEO. You can learn which terms generate the most clicks, which keywords generate the most impressions but few clicks, which posts/pages generate the most links, and so on.

Many people like Google Data Studio because it allows you to build and create your dashboards and make data comprehensible and aesthetically appealing. Furthermore, with Google Data Studio you can leverage your brand identity with the dashboards, ensuring that your reports accurately reflect your company.

How It Is Beneficial For Effective SEO?

Google Data Studio is a useful tool for generating SEO reports. It enables users to gain strategic information into their data and craft compelling stories specific to their target audience.

Google Data Studio’s SEO dashboard lets you see the big scenario of your marketing campaign or project and plan your next steps appropriately.

Working with Keywords Becomes Easier

Google Data Studio helps examine target keywords’ performance and determine new ones. An effective SEO dashboard in Google Data Studio will let you monitor important metrics like clicks and impressions from Google Search Console, allowing you to determine which keywords are worth your time and effort.

Seamless Traffic Management

Managing existing traffic and measuring new keywords’ traffic potential becomes much easier with Google Data Studio. To ensure consistent development of the website, you must monitor organic traffic, as well as surprise surges and falls in traffic, and check how much traffic the latest keywords can create and the number of leads or conversions you receive from that traffic.

Helps To Check The Right User Search Intent

Determining the user’s right search intent is crucial to serve better. Suppose you have an e-commerce website, for instance. In that case, you should target transactional user search intent because the keywords associated with this intent are utilized by people eager to purchase.

Enhanced SEO Reporting

You can enhance SEO reporting and data storytelling with Google Data Studio’s simple interface by extracting data from multiple sources, visualizing multiple combinations of data, and enabling associates without SEO knowledge to get strategic insights.

Google Data Studio – Boon To SEO

By using Google Data Studio to monitor their SEO efforts, businesses can identify areas for improvement, track progress, and ultimately drive more traffic to their website. So if you’re looking to take your SEO efforts to the next level, consider incorporating Google Data Studio into your strategy and start reaping the benefits.

5G & IoT – Both Complement Each Other

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The world has seen tremendous growth in the Internet of Things (IoT) devices in recent years, and the advent of 5G will revolutionize the IoT industry. 5G, the fifth-generation wireless technology, is the latest and fastest wireless networking technology that can transform how we connect to the internet. In this blog, we shall explore how 5G is going to impact IoT and the benefits that it brings to the table.

Firstly, let’s look at some statistics demonstrating IoT’s growth and how 5G will affect it.

  • According to a report by Ericsson, the number of IoT devices is expected to reach 30.9 billion by 2025.
  • By 2025, IoT devices are expected to generate 79.4 zettabytes of data. Moreover, the global 5G infrastructure market is expected to reach $47.8  billion by 2027.

Let’s Delve Deeper Into How 5G Is Going To Impact IoT

One of the most significant benefits of 5G technology is its faster speed. 5G is estimated to be 100 times faster than 4G technology. The increased speed and bandwidth of 5G will enable IoT devices to transfer data in real time. This means that the devices can communicate with each other in real time, resulting in faster and more accurate decision-making.

For instance, if an autonomous vehicle detects an obstacle on the road, it can send the information to other vehicles and the traffic management system in real time, ensuring the safety of the passengers. Another significant benefit of 5G technology is its lower latency. Latency is the time it requires for the data to travel from one point to another. 5G has a latency of fewer than 1 millisecond, significantly lower than the 50-millisecond latency of 4G technology. The reduced latency of 5G will enable IoT devices to communicate with each other almost instantaneously, allowing for near-instant decision-making. This is especially important for devices that require quick response times, such as autonomous vehicles, medical devices, and industrial automation.

Furthermore, 5G technology provides better coverage than 4G. 5G uses higher frequency radio waves to transmit data over long distances with less signal degradation. This means that IoT devices can communicate with each other even in remote areas where 4G signals are weak or non-existent. Better coverage also means that more devices can connect to the network simultaneously without congestion, making it easier to manage the vast network of IoT devices.

Enhanced Network Security

5G technology also provides greater network security than 4G. 5G uses advanced encryption algorithms and security protocols to protect data transmitted over the network. This means that IoT devices can securely exchange sensitive information with each other without the risk of being intercepted or hacked.

The combination of these benefits of 5G technology will enable IoT devices to operate more efficiently, securely, and reliably than ever before. IoT devices’ improved communication and decision-making capabilities will result in a more connected and intelligent world.

The IoT’s Future is Faster, Secure & Promising

In conclusion, 5G technology is set to transform the IoT industry. The faster speed, lower latency, better coverage, and greater network security of 5G technology will enable IoT devices to communicate with each other in real time, resulting in faster and more accurate decision-making.

It will lead to the development of innovative IoT applications that will change how we live, work and interact with our environment. With the increasing demand for IoT devices, it’s no surprise that the global 5G infrastructure market is expected to reach $47.8 billion by 2027.

It’s time to gear up for the 5G revolution and embrace its endless possibilities.

Some Interesting Facts About 5G Network

The first 5G network was launched in South Korea in April 2019, and it is now available in major parts of the world, including the United States, China, and Europe.

Let’s check out some interesting facts about the promising 5G network-

–  5G networks are expected to be up to 100 times faster than 4G networks, with up to 20 gigabits per second.

–  5G technology uses higher frequency radio waves than previous generations, which allows faster data transfer speeds and requires more cell towers and infrastructure.

–  5G networks are expected to enable new applications such as remote surgery, virtual reality, and self-driving cars, which require fast and reliable connectivity.

–  Some concerns about the potential health risks of 5G radiation have been raised, but most experts agree that the radiation levels from 5G are within safe limits.

–  The introduction of 5G is expected to significantly impact industries such as healthcare, transportation, and manufacturing, enabling new innovations and efficiencies.

THE ROLE OF COLOR IN WEBSITE DESIGN: CHOOSING THE RIGHT PALETTE

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Look around you, color is all that you would see. I believe, without the colors, everything would be so vanilla. Observe around you and see what impact color makes in the world. Colors are one of the influential factors which help to create perspective. Colors have a lot to do with how you perceive an object.

Having said that, be it an object or anything digital like a website, the color choice would largely impact whether the user stays, interact or love your website. Colors are also responsible for memory retention and recall which is essential when it comes to remembering a specific product or a brand.

Colors are an important part of the website design and should be carefully selected. When used correctly with the right typography, a color palette is one of the sole and crucial aspects of website design.

Categories of Color Palettes

Monochromatic

Under this color palette, hues or tints from a single color are used.

Analogous

The colors set next to each other in the color wheel are used. For example, violet, red-violet and red.

Complementary

Two opposite colors on the color wheel are used. A complimentary color palette is used for high contrast levels.

Split-complementary

In a split-complementary color palette, one of the colors is split into two.

Triadic

Three evenly spaced out colors in the color wheel are used.

Tetradic

It is a unique variant of a dual color scheme with an equal distance between the colors inside the color wheel.

Colors not only make the website more appealing but also increases the user experience which in return increases the conversion rates.

One of the most critical decisions you can make is choosing the right color palette for your website. Color plays a crucial role in web design, as it has the power to influence user behavior, evoke emotions, and set the tone for your brand.

Understanding The Psychology of Color

Color psychology is the study stating how different colors affect mood and behavior. Colors influence emotional responses and have a profound impact on human behavior and emotion. For example, red is associated with passion and excitement, while blue is associated with trust and reliability. When choosing a color palette for your website, it’s essential to consider the emotions and feelings you want to evoke in your users.

The Importance of Contrast

Contrast is another critical aspect of color in website design. High contrast between the text and background is essential for ensuring that your website is accessible to all users, including those with visual impairments. It also helps to make your website more visually appealing and easier to read. When choosing a color palette, make sure to test the contrast between the text and background to ensure that it meets accessibility standards.

Color Combinations

Choosing the right color combinations is essential for creating a visually appealing website. There are several color schemes that you can use, such as complementary, analogous, and monochromatic. Complementary colors are opposite each other on the color wheel, such as blue and orange. Analogous colors are next to each other on the color wheel, such as blue and green. Monochromatic colors are variations of the same color, such as light blue and dark blue. When choosing a color scheme, consider the mood and tone you want to set for your brand.

Brand Consistency

Your website’s color palette should be consistent with your brand. If you already have a brand style guide, you should use it as a reference when choosing your color palette. Consistency is crucial for creating a memorable brand and establishing trust with your users. Make sure to use the same colors throughout your website, including the logo, navigation bar, and call-to-action buttons.

Choosing the Right Color Palette For Your Website

There are three major factors to consider while choosing the right color scheme for your website. Let’s check them out:

Branding

It is wise to use the existing colors associated with the brands and then introduce new colors.

Target Audience

The colors must represent the emotion that your brand intends to convey. To choose the right website colors, understand your target audience and know what they interact with.

Latest Trends

Your website must be in pace with the current web trends. Understanding colors will help you foresee what’s next in line and create an engaging website.

Colors Make Websites & World A Beautiful Place

In conclusion, color plays a vital role in website design. Choosing the right color palette can help you evoke the right emotions and set the tone for your brand. Consider the psychology of color, contrast, color combinations, and brand consistency when choosing your color palette. With the right color scheme, you can create a visually appealing and memorable website that your users will love.

Virtual Attendance System: How It Helps To Increase Virtual Workforce Productivity?

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Attendance and leave management are important HR activities and necessary components of payroll input. HR may need help to combine diverse attendance inputs from various recording methods, such as manual attendance registers, ID cards, or biometric scanners, across all business sites.

Being a Human Resource Manager, virtual workplace productivity is one thing you cannot take complacently. It drives your organization toward its business goals. Running an organization is quite meaningless without the purpose of achieving business goals. Workplace productivity is directly related to employees and combines efficient time management and focus on fulfilling tasks.

Let’s focus our attention on one interesting statistic from anonymous research, an average employee stays productive only for around 2 hours and 53 minutes. Think about it, out of 8 hours a day, employees are less productive for 5 hours than they should be. It is not a favorable scenario for an organization. Moreover, productivity can fall in the case of virtual modes of operation.

Out of all the virtual workplace-related activities like chit-chat between co-workers, attendance is one task that consumes employees’ productive time.

So, what’s the solution?

Just like your business is running in a virtual mode. It is beneficial to adopt a virtual attendance system.

Why so? Let’s find out!

It Helps to Manage the Remote Staff

Soon after the pandemic hit, the world got introduced to a new mode of business operations, i.e., work from home. Attendance is one of the biggest issues when it comes to managing a virtual workforce. Efficient management is directly proportional to the rate of workplace productivity. Better management leads to higher productivity.

Equipping your team with a centralized attendance system makes it easier to manage the workforce by keeping an adequate record of working hours by employee, project, or any other required parameter.

Promise of Accuracy

To ensure higher accuracy, use attendance software that includes features such as payroll connection and digital timesheets. In addition, use web-based portals for timekeeping and biometric technology that are appropriate for your staff, and your software should be able to handle various input types.

Employees should be able to check their PTO, and supervisors should be able to receive notifications concerning overtime if remote data for timekeeping is accessible and integrated with the right and relevant systems. In addition, missed punch alerts assist both employees and supervisors in resolving issues quickly.

Easy Scheduling

Traditionally, office scheduling was rather straightforward. That is why we have terminology like daily office hours. However, remote or hybrid work becomes more challenging, yet flexibility boosts productivity significantly.

Encourage remote workers to use windowed work to manage their home and family requirements without using business time. It would be best if you had a more flexible online schedule to coordinate meetings and collaboration when everyone works slightly different hours.

Enhances Accountability

Having a virtual attendance system in place helps to review and improve the remote workforce’s time management. Efficient time management practice helps to enhance productivity. Managers or supervisors can keep track of employees’ activities which further helps to overcome the bottlenecks. Moreover, it helps to understand where employee engagement and productivity lags and identify reliable solutions to address the issues.

Easy Access

When remote workers are denied access to their records, they may become irritated. They can monitor their records using an online time and attendance system to see how much vacation time they have left if a specific medical treatment is covered by their insurance or to make simple modifications to their personal records. They can also check in when they suspect a disparity in hours paid and resolve concerns more swiftly due to accurate record keeping.

Quick & Easy Scheduling

Managers can become more effective at scheduling by allowing more freedom. For example, if your customer support team works remotely, you can use peak demand times to book additional employees and cut staff during downtimes precisely. Staff should only work when needed or when they are most productive. You may plan your staffing needs for weeks and avoid problems like conflicting schedules. Staff shortages will never catch you off guard if you streamline your system with other areas of your employee leave and holiday plans.

A Curb On Costs

Time and attendance systems can be tailored to help you keep costs connected with special projects under control. For example, you can limit hours and distribute time spent more effectively to guarantee that you stay within budget. In addition, adjustments can be made, or staff can be notified when they run out of time due to financial constraints.

While a remote worker may appear less productive, you can maintain control and enhance productivity optics with the correct time and attendance solution.

A virtual attendance system helps calculate total work time, late-in and early-out logs, and overtime performed per the applicable rules applied to individuals or groups of employees.

We have successfully installed an attendance solution for our teams at Deftsoft, which means we have the experience and unique on-hand knowledge to install attendance systems for our clients.

Bel Bonjou: Epic New Year’s Eve with a Feast

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New Year is a time of love, joy, and happiness. Every nook and corner of the world celebrates New Year’s Eve with enthusiasm. The event is as much about receiving love as is about spreading joy Giving away gifts and wishes to people and treating them with good food and drinks take your joy to the pinnacle.

Each New Year offers an exciting opportunity for a fresh start and new beginnings, which is why Deftsoft organized New Year’s Eve “Bel Bonjou” where the Deftsoft family danced the night away and enjoyed the mouth-watering food and refreshing beverages and had a blast.

Corporate office parties, games, and activities makes the celebrations worth remembering. More than a party, Bel Bonjou was an oppourtunity for theemployees and staff to connect on a personal level.

Yes! The cool yet soothing breeze, and the festive vibe makes the ideal setting for a year-ending celebrations!The Deftsoft family welcomes the New Year to foster workplace camaraderie and promote employee engagement in a fun way.

We discovered that our employees are not just skillful and deft. They have been a nurturing a hidden talent which just popped out during the performances which adorned the night.. Bel Bonjou was a potent platform for all employees with such hidden talents. The fashion show was an icing on the cake and the night would have been vanilla without it.

To every valued employee of Deftsoft, you have been tremendous throughout the whole year. We hope you continue to shine, work and excel together. Your Efforts to bring success have been unmatchable. You guys bring so much worth to the organization.

Don’t forget to catch the glimpse of our celebrations here:

Unlocking the Potential of ChatGPT: A Deep Dive Into Its Technicalities

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You could have read this article on ChatGPT, and it would have been easier for you. It is important to acknowledge the potential of ChatGPT, which has taken the internet world by storm. Recently, ChatGPT passed the US Medical Licensing Examination (USMLE), a medical exam students gave to attain their licenses.

OpenAI’s chatbot, Chat Generative Pre-Trained Transformer, commonly known as ChatGPT 3.5, is created on top of OpenAI’s GPT-3 family of large language models. Basically, ChatGPT is a vast language model Chatbot which has the power to interact in conversational dialogues and provides responses that are astonishingly human.

What are Large Language Models?

ChatGPT works on Large Language Models (LLMs). What are they? Such models are trained to gather huge amounts of data and predict what word might come next in a sentence. The amount of data is directly proportional to the ability of language models. So, increasing the data in large language models would increase their ability to perform.

LLMs work like an autocomplete process but at a more advanced level. These predict the next work in a sentence series of words, enabling them to write long paragraphs. So, now you know why ChatGPT provides answers to queries in the form of long paragraphs, thanks to LLM.

What is the Technology Behind ChatGPT-3?

Generative Pre-training Transformer 3 by OpenAI, sometimes referred to as Chat GPT-3, is a revolutionary artificial intelligence (AI) tool that enables chatbots to comprehend and produce natural language with previously unheard-of accuracy and fluency.

What makes ChatGPT-3 special? Equipped with over 175 billion parameters and the ability to generate indefinite words in a single second, which makes ChatGPT unique.

Use of Vast Network Dataset

Sizable text dataset is pre-trained in a deep neural network, and it is then tuned for various tasks like answering questions or generating texts. The network includes different interconnected layers, or transformer blocks, which analyze the input text and provide a prediction for output.

Self Attention Mechanisms

What has enabled ChatGPT to understand the context of conversation or query and generate accurate or desired responses? The answer lies in using self-attention mechanisms, which allows the data network to analyze the importance of various words and phrases in the input text.

Transformers

The capability of Chat GPT-3 to produce text that is consistent and cohesive, even with a limited amount of input, is another important characteristic. Transformers, which can model long-range dependencies in the input text and produce coherent word sequences, are used to make this possible.

ChatGPT’s Training

As stated above, ChatGPT 3.5 is trained on massive codes and information present on the internet, which helps ChatGPT to learn and respond in a more humane manner.

Reinforcement Learning with Human Feedback

Human feedback has an essential role in training the ChatGPT using a technique called Reinforcement Learning with Human Feedback. It helped ChatGPT to understand what humans expect in an answer.

Research, Research & Research

Research has an integral role in developing ChatGPT. The experts who created the AI application hired labelers to rate the outputs of two systems – GPT-3 and the new InstructGPT, which is a replica model of ChatGPT. Based on the research and ratings, experts concluded the following-

–  The results were positive, but improvement never hurts

–  Labelers vastly favor InstructGPT outputs over GPT-3 outputs

–  Labelers considerably prefer the outputs of InstructGPT over those of GPT-3

–  Accumulating fine-tuned LLMs with human preferences and feedback gradually improved the ChatGPT’s behavior

There could be many differences between ChatGPT and a simple chatbot. However, one thing that sets ChatGPT apart from others is to specifically understand the human intention in a query and provide helpful suggestions and answers.

ChatGPT is not Connected to the Internet

ChatGPT does not have access to external information and is not connected to the internet. The secret is the data used to generate responses, and the data set includes a variety of texts from multiple resources like books, websites, etc.

Pre-Training is the Main Reason

The fact that Chat GPT-3 was intended to be a language processing system rather than a search engine is one reason it is not connected to the internet. GPT -3’s main objective is to comprehend and produce human-like writing, not to perform an internet search.

It is accomplished by a procedure known as pre-training, in which a substantial amount of data is fed into the system. It is then customized to perform tasks such as translation or summarization.

Since ChatGPT is trained on a vast dataset, it has understood the relationship between words and concepts, allowing it to generate responses per the context of the conversation. Thus, it generates responses that are relevant to the query or conversation and seems natural to the user.

ChatGPT – Could be the Future?

ChatGPT applies deep learning techniques to generate human-like text responses. The training data comes from a large corpus of texts from the internet, including websites, books, and other written sources. As a language model created by OpenAI, the technology behind ChatGPT is based on advanced artificial intelligence and machine learning algorithms, which makes it promising for the future. Let’s see what the future has in store for ChatGPT, as the rivals won’t take it complacently.

Christmas & New Year’s – Engages the whole world in a conspiracy of love

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“Blessed is the season which engages the whole world in a conspiracy of love.” – Hamilton Wright Mabie.

Welcome to the season of joy, celebrations, and festivities. Christmas sings and sways away our hearts. Christmas celebrations in the workplace with colleagues can foster new relationships and strengthen old ones by doing something special and amazing for your loved ones. Christmas is the ideal time to reward and congratulate your staff while also providing a reprieve from all of the workplace stress. And, as shown in our Christmas celebration, “workers come first” at Deftsoft.

The Deftsoft crew has enthusiastically landed in the New Year with new milestones to pursue after celebrating Christmas and New Year’s! With year-end festivities and successful accomplishments, the Deftsoft team enters 2023 with the same energy and sense of duty, intending to reach higher goals and uplift the organization to the next level.

The entire workplace was done out in glittering lights, with a Christmas tree covered with traditional ornaments, wreaths, and balloons. Of course, the Christmas celebration is incomplete without the red and white color, so the Talent Management team ensured to transform the office the Christmas colors. The office premises had never looked this beautiful.

Christmas isn’t just about the décor, is it? What’s the point of celebrating without having fun? It’s time to start playing “Secret Santa,” a Christmas ritual in which team members randomly draw names to become someone’s Santa. The guessing game began when the chits were given. Everyone was given a wishlist of present ideas from which to choose, making the Christmas party memorable for all employees and managers alike. The pure thrill of receiving gifts from co-workers and superiors was unparalleled.

As the year 2022 comes to an end, we are entering in 2023 with same zeal, enthusiasm, and passion. With a planned timeline, Deftsoft will ensure that 2023 would become a year to remember for our valuable clientele and industrious talent.

Mr. Amaneet Singh Brar, the CEO, and Mr. Amaninder Singh Brar, Director of Operations, closed the Christmas celebrations on a positive note with their warm wishes and heartfelt message.

The Deftsoft family wishes everyone a peaceful and joyful holiday season. We hope that the New Year 2023 brings our Deftsoft family joy, happiness, and love. We’d love to have this opportunity to thank everyone involved with us for their outstanding contributions and wish you all the best as the year comes to a close.

What is AWS (Amazon Web Services) and How Does it Work?

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Amazon Web Services, also known as AWS, is a cloud platform that offers content delivery, computing power, database storage, and many more powerful cloud-based services. AWS helps businesses grow using database systems like MySQL, Oracle, and SQL services for data storage.

Amazon rents out database servers and takes care of their security and maintenance so that users can concentrate completely on their business. In addition, Amazon offers migration, development tools, networking, and management of their clients. You might be excited to know more about AWS. So, without chewing long fats, let us get started!

How Does AWS Work Flawlessly?

In the old-school days, if an organisation wanted to launch its application or website into the digital market, it had to buy a server. And servers come at a pocket-burning price. So the organisation needs to invest a huge amount of money in it. Moreover, server setups are laborious and time-consuming.

Servers need separate infrastructure to maintain them. If any malfunctioning server goes down, you need to hire an expert to bring it back online. And till that time, your online business goes down. Moreover, the organization needs to scale up its server count to manage all requests if there is high website traffic.

It is not with Amazon Web Services (AWS). Organizations do not have to buy physical servers. Instead, they all have to rent them, deploy the website or application, and pay for only what they use. No headache of setup, infrastructure, and maintenance. And the best part, you can rent AWS servers at reasonable prices.

Officially it is called Amazon Web Services. But I will say Amazing Web Services. Look how easy Amazon made it for organizations to maintain their applications and websites at minimal costs.

Some Top Companies That Use AWS

Top companies that use AWS

Following are some of the Fortune companies that use Amazon Web Services (AWS):

● Adobe: Multimedia software company.
● Airbnb: Rental service for local stays.
● Expedia: Online travel company.
● NASA: Agency for Aerospace Research.
● Netflix: An online video streaming company.
● Nokia: A mobile company.
● Samsung: A mobile company, apps developed by Samsung are deployed using AWS.
● Slack: A professional messaging platform.

What AWS Offers?

AWS offers 20+ cloud-based services. Here in the section, we have discussed some of the major AWS services:

Analytics- AWS allows you to create visualizations of the data you analyzed. Following are some of the analytics services that AWS offers:

● Athena for running SQL queries on the S3 bucket.
● Elastic search and Cloud Search for creating a managed search engine.
● Glue to create Extract Transform Load (ETL) systems.
● Kinesis for performing Real-time analysis on streaming content.
● Quick Sight for business insights and data visualizations.

Compute – AWS allows you to deploy applications in its cloud computing servers. Compute is also referred to as computing power. Some of the popular computing services of Amazon are:

● EC2 for virtual machines.
● Elastic Beanstalk for automated deployments.
● Lambda to run functions without a server.
● Elastic load balances to maintain to handle the bulk requests.
● Autoscaling to manage real-time requirements.

Databases – Another amazing service Amazon offers is a wide range of database servers. From relational databases to NoSQL database servers. A user can easily migrate from a local machine to AWS with the help of database migration services.

Important Information: There is a difference between database and storage. A database cannot include executable files. At the same time, storage is a service based on the file system that can store executables.

● Relational database service (RDBS) supports databases like MySQL, Oracle database, MS SQL Server, PostgreSQL SQL, and Amazon Aurora.
● Redshift is close relative to PGSQL.
● Elasticache supports in-memory cache services like Memcached and Redis.
● DynamoDB is a highly scalable NoSQL database with very low latency.

Developer tools – It is used to manage software development life cycles. You can use AWS’s developer tools to create, build, and deploy software applications. It includes:

● Code-Star service for creating, managing, and working with software projects.
● Code-Commit is version control software like git.
● Code-Build is for building your code base.
● Code-Deploy for automating the deployment of applications.
● Code-Pipeline lets you keep your eyes on building, testing and deploying the applications.

Migration – Migration on AWS is a piece of cake. You can easily push or get your data on AWS. In addition, you can migrate data from one database to another. AWS uses Server Migration Service (SMS) to migrate on-site servers quickly.

Database Migration Service (DMS) for migrating data from a database to another database. And Snowball to upload data to S3; pack and send the hard disk to AWS.

Mobile – This particular AWS service allows organizations to develop or development of mobile apps. In addition, it allows for to analyze of user data with the help of the following services:

● The mobile hub for adding, configuring, and designing features for mobile apps.
● Users can test the mobile app on hundreds of devices with a device farm.
● Cognito for single sign-on integration with mobile apps.
● Mobile Analytics for mobile data analysis.

Networking and content delivery – The primary network-based services on AWS are virtual private clouds. It allows organizations to initiate their resources in a secure and isolated network. In addition, it lets organizations connect with AWS and Route 53 by using Domain Naming System.

Security, identity, and compliance – With the help of AWS, an admin can manage permission, access restrictions, and security. AWS uses the following security services:

● Identity and Access Management (IAM) allow users to create, manage, and give different access to different users.
● Inspect vulnerabilities on virtual machines.
● Web Application Firewall (WAF) protects from attacks like XSS, SQL Injection, etc.
● Key Management Service (KMS) for managing encrypted keys. In addition, allow the user to create and control keys that can use to encrypt data.
● Guard Duty for detecting threats intelligently to protect AWS accounts.

Storage – AWS offers a file storage system. You can manage (upload, edit, or delete) your data. You only need an active internet connection and a smart device to log into the AWS panel. Basically, the purpose of the storage is to hold the data and information required to run or use by applications.

Some of the popular AWS storage services include:

● Simple storage service (S3) is a file system to store documents, images, files, folders, songs, etc.
● Elastic File System for EC2 instances.
● Glacier for storing the file for a long time at a low cost.

The Wrap

Every year for over a decade, Amazon Web Services has been named an industry leader in cloud computing by Gartner and its Magic Quadrant. AWS outperforms its rivals, Microsoft Azure, Google Cloud Platform, Oracle, and Alibaba. In this competitive market, AWS dominates in market share and product diversity. It is particularly important in the fields of Infrastructure as a Service (IaaS) and database platforms as a service.

In 2006, AWS was relaunched to include three services – Amazon S3, SQS, and EC2 cloud storage – officially making AWS a suite of core online services. In 2009, S3 and EC2 were launched in Europe, and the Elastic Block Store and Amazon CloudFront were brought online and adopted by AWS. In 2013, AWS began offering a certification process for AWS services, and 2018 saw the launch of an autoscale service.

Over time, AWS has added many services that have helped make it a low-cost, highly available, and scalable infrastructure platform. AWS is now focused on the cloud, with data centres placed around the world in locations such as Australia, the United States, India, Europe, Japan, and Brazil. The AWS Cloud spans 90 Availability Zones within 28 geographic regions worldwide, with announced upcoming plans for 21 more Availability Zones and 7 more AWS Regions in Australia, Canada, Israel, India, New Zealand, Spain, and Thailand.

10 Must-Know Design Trends to Boost Website UX in 2023

Posted on by deftsoft

An amazing appearance of the B2B website can greatly enhance user experience (UX). Therefore, it is important for business owners to understand what users are looking for when navigating their websites. Considering the same, in the post, we, Deftsoft, have listed 10 important design trends that take your website’s appearance to new heights.

Website UX plays a major role in marketing. User experience (UX) is a process of designing and developing website. The goal of UX is to deliver users a great brand experience and convert into leads. You might don’t know that 94 percent of the users stay on the website because of its impressive designs and looks.

Website design plays a major role in user experience and increase the success rate of a brand. UX is not about just cheating a website. There are many other important aspects that need to be considered, like SEO, accessibility, impressive design, and functionality.

Website functionality is important for both the business and end user.

For this, a web designer must always keep on chasing the new trends, which can be challenging as well interesting. Here in the post, we have listed 10 must-know website design trends that you can consider to incorporate into upcoming website design for 2023.

So, without any further ado, let’s get started!

10 Must-Know Design Trends to Boost Website UX in 2023

1.  Accessibility

2.  Dark Mode

3.  Data Visualization

4.  Integration of AI

5.  Micro Animations

6.  Minimalism

7.  Parallax Scrolling

8.  SEO Native Design

9.  Short-Form Video

10.  White Space

Website Design Trend #1: Accessibility

Website Design Trend - Accessibility

Accessibility is about standing out on technical requirements and should meet WCAG 2.2 or WCAG 3 conditions. It means that your website content must get understand to everyone. Moreover, the content should operable, understandable, and perceivable. Some of the accessibility features include:

.  Image Alternative text, aka image alt text.

.  Captions

.  Transcripts

.  High contrast colors.

.  Text to speech.

.  Keyword accessibility

Accessible website makes your provided content more valuable. If you are not sure about your website accessibility, then feel free to get in touch with us, We, Deftsoft can help you into it.

Website Design Trend #2: Dark Mode

You might be aware about the dark mode. In addition, in latest phone and computer the dark mode feature is added. But do you know that as a web designer, you can also add this amazing feature in your website. Dark mode saves battery as it reduce the consumption of light. In addition, it reduces eye strain and is better accessible for the users.

 Website Design Trend #3: Data Visualization

Data visualization is the presentation of data via visual representation. It includes maps, tables, and charts. Always choose the type that will best for users and accurately interpet your data. Data visualization has started becoming more interactive and let users to experience data in ways that improve their site content and structure understanding.

Website Design Trend #4: Integration of Artificial Intelligence (AI)

One of the most important parts of the web design is to understand the users’ need. Here AI comes into action. Today voice searches, virtual assistants, chatbots, and other AI forms act as a bridge between automation and users.

According to a study, in 2025 AI will takeover 95 percent customers’ interactions. Introducing AI technology, in the website is always a win-win situation. In addition, artificial intelligence (AI) will enhance employee productivity and limit human errors. From the user’s perspective, Artificial intelligence meets each user’s requirements providing an amazing personalized experience.

Website Design Trend #5: Micro Animations

The basic desire doesn’t perforce require to completely neglect animations. Micro animations are a great options to add excitement and dimension to the website.

When animations are added without any purpose, it can create distraction for the user. While, micro animation with care in 2023 can excite the visitors about your business.

Website Design Trend #6: Minimalism

Less is more. It also implements on the website design. Keeping your website simple and clean improves its functionality. It may include text with easy readability, minimal images, softer colors, and few animations. For business perspective, the website will take less time to load. For user perspective, easy to use and understand website content, quick navigation, and a smooth experience.

Website Design Trend #7: Parallax Scrolling

Parallax Scrolling

Parallax scrolling happens when the background of a webpage moves at a different rate as compared to foreground. The purpose of parallax scrolling is to create an illusion of depth. Sometimes, adding parallax scrolling can create distraction for the user. Therefore, use it with caution.

 Website Design Trend #8: SEO Native Design

You might know that web design depends greatly on SEO to deliver exceptional UX. SEO has improved in many manners, like it focus on content quality, mobile-friendly sites, and give value to user intent and attention. Web design and SEO come together to transfer useful data from your website and limits website clutter to deliver a smooth UX.

Website Design Trend #9: Short-Form Video

You might be amazed after knowing that an average human attention span is of 9 seconds. The same is of a goldfish. This is the only reason short-form videos are becoming popular – they hold people’s attention. You should try to create a video between 30-60 seconds, purposing to grab the user’s attention within first 20 to 30 seconds. Adding video on your website can boost engagement and potential leads. It is another way to offer your users with information in a visuals.

Website Design Trend #10: White Space

It is the unmarked area around web design elements. White space assists in pages flow and stay well-organized. In addition, it enhances users readability and can use to emphasize useful information about the business.

Conclusion

An outdated or malfunction website gives user a bad experience. Therefore, it is important to implement B2B web design trends that will help businesses to stay one step ahead in the industry. Therefore, invest your time to add appealing look in your website. That’s all in this post. If still, you have some questions in your mind regarding your business website, feel free to ask us. One of experts will surely help you out at their best.