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5 Best Blockchains for NFT Marketplace Development in 2025

Posted on April 4, 2024 by deftsoft

Non-fungible tokens (NFTs) are assets that hold unique value. The data contained in the NFTs is stored on an immutable distributed ledger system. These are non-fungible assets, meaning they cannot be divided into smaller assets for partial ownership.

NFTs are created using various blockchain platforms. If you’re looking for the best platform to create, mint, and deploy your NFTs, this guide is the right place to start. We’ve jotted down the list of the top 5 best blockchains for NFTs that you can leverage to create and deploy your own tokens.
This blog discusses the importance of blockchain in the NFT landscape, the factors to consider when choosing blockchains for NFT, and finally, the best blockchain for NFTs.

Understanding the Importance of Blockchain in NFT

According to Statista.com, the global NFT market revenue is projected to hit an estimated number of $2,378 million in 2025. In fact, the number of NFT users is gauged to grow to a whopping 16.35 million users by 2028.

The above numbers show the significance of the NFT industry in today’s dynamic world. The buying and selling of these unique assets through tokens is prominent on blockchain platforms. First, let us understand blockchain technology and its significant role in NFTs.

Blockchain is a decentralized distributed or shared ledger technology that creates a chain of transactional records that are autonomous, immutable, tamper-free and free of any third-party intermediary.

NFTs, such as artwork or collectibles, are built on top of the blockchain. Therefore, whenever an NFT is bought or sold, the transaction is stored on the immutable ledger. This non-fungibility ensures zero discrepancies in the digital ownership of the NFTs, along with the rarity of the assets.

Choosing the best blockchain to create NFT can be tricky, considering transaction fees, capabilities, and speeds. It is important to pick the right blockchain according to your requirements to offer an optimal user experience for your NFT marketplace or community.

Factors to Consider When Choosing Blockchain for NFT

Let’s discuss the important factors to consider when choosing the best blockchain for NFT. The following factors are considered when choosing the best blockchain for creating and deploying NFT:

Blockchain Security and Decentralization

It is important to consider the security levels of the blockchain on which you’re choosing to create your NFT. Blockchain security refers to a distributed network that allows data decentralization. One of the biggest advantages of blockchain is that the blockchain network itself is secure against cyberattacks or manipulation.

This is how decentralization and high security can influence the choice of blockchain for creating NFT.

Efficiency and Scalability

The minting and sale of NFTs must occur efficiently and rapidly without delaying the process, as it can become frustrating for the users. Any lagging in the processing of payments can become a problem, especially during price hikes or NFT launches.

A blockchain platform that allows the scalability feature can prevent network congestion for growing ecosystems. Therefore, a blockchain platform must be robust in transactions.

Cross-Platform Operability

A lot of times, users have to access NFTs from various environments, such as crypto wallets, mobile games and metaverses. It is always better to choose a blockchain platform that is flexible and allows cross-platform transfers.

Budget-Friendliness

Average NFT creators/users often do not want to commit to heavy gas fees or volatility costs on the blockchain platforms. On the contrary, stable and economical blockchain platforms are preferred by creators, innovators, artists, and NFT enthusiasts.

Technical Capabilities

Another important factor is to look for a blockchain platform that supports NFT standards, meta-transactions, sophisticated smart contracts and staking opportunities.

Easy to Use

A blockchain platform’s onboarding experience must be seamless and user-intuitive. In simple words, it should be easy to navigate through the platform to buy, sell and use NFTs.

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Best Blockchains for NFT Marketplace Development

It’s time to check out the best blockchain platforms for developing NFTs. The list is mentioned as follows:

1. Ethereum

After Bitcoin, Ethereum is the second blockchain created. When it comes to the most popular blockchain for NFT, Ethereum is the talk of the town. In fact, Ethereum is a renowned name as a well-recognized NFT marketplace.

But what owes popularity to the Ethereum platform? Let’s decipher.

User-Intuitive:

The Ethereum Virtual Machine (EVM) is the easiest to use for creating NFTs. Sometimes, the user just needs to upload a file and enter the required information.

No Ownership Disputes

Settling ownership disputes is simple and easy. This is because the metadata and transaction history are optimally recorded.

Smart Contract Implementation

Thanks to the smart contract functionality, the creation and execution of NFTs are seamless in Ethereum. Smart contracts are self-executing digital contracts that execute when a certain set of conditions are met. Therefore, they ensure the immutability, security, integrity, and transparency of NFTs.

Go-To Platform

Ethereum is a well-established name in the NFT industry. It also enables cross-chain functionality, meaning that NFTs can be accessed from multiple wallets, mobile wallets, metaverses, etc. Token standards—ERC-721 and ERC-1155—allow interoperability and make the development process easier.

The NFT marketplaces built on Ethereum are as follows:

OpenSea
Rarible
SuperRare

2. Solana

After Ethereum, Solana is considered one of the best NFT marketplace development platforms. You cannot underestimate the power of this high-performance blockchain platform. Many renowned NFT collections are built using Solana, such as DeGods, Okay Bears, and Degen Ape Academy.

The notable features of this blockchain are as follows:

High Scalability

The Solana blockchain platform is quite popular for its ability to handle large-scale decentralized applications and NFT marketplaces. It also offers quick transactions.

Fact Check: Solana processes 50,000 transactions per second.

Economical

After Ethereum, Solana is the hotspot for NFT geeks. Many budding NFT creators and consumers prefer Solana because it has relatively lower gas fees than Ethereum.

Developer-Friendly

As this blockchain platform is built using Rust programming language, Solana is a preferred choice for developers.

The NFT marketplaces built on Solana are as follows:

Magic Eden
Solsea
Metaplex
DigitalEyes

3. Tezos

Tezos is a blockchain suitable as an NFT marketplace development platform. The platform is well-known for its high security, on-chain governance and self-modifications. Overall, Tezos is a smart choice to top it off as an NFT marketplace because of its robust nature. Brownie points to the fact that this blockchain platform is relatively less crowded than Ethereum or Solana!

The highlighting features of this blockchain platform for NFT are mentioned below:

High-Security

Tezos is a unique blockchain platform that uses formal verification to implement smart contracts. This phenomenon adds an extra layer of security to the NFT marketplaces built on Tezos, making them less prone to exploitation and attacks.

Efficient Transactions

This blockchain platform leverages a layer 1 scaling solution called Liquid Proof-of-Stake (LPoS). This solution allows high speed and efficiency of transactions.

On-Chain Governance

Tezos offers on-chain governance. This mechanism allows token holders to participate in the decision-making process, allowing the platform to evolve according to users’ changing needs.

The NFT marketplaces built on Tezos include the following:

TRUESY
Hic et Nunc
OneOf

Fun Fact: Tezos is the first ever blockchain of its kind to launch a color as a part of artwork through NFTs.

4. Polygon

Imagine a power-packed NFT creation blockchain platform that acts as a Layer 2 scaling solution for Ethereum. It offers scalability, low fees, and compatibility with the Ethereum ecosystem, making it appealing to NFT marketplaces.

The following are the highlighting features of the Polygon blockchain platform:

Scalability

Polygon addresses Ethereum’s scalability challenges by providing a layer 2 solution that enables fast and cost-effective transactions. The platform leverages the power of Plasma chains and sidechains, which allow Polygon to manage a large number of NFT transactions with minimal congestion.

Ethereum Compatibility

Polygon offers cross-platform compatibility with Ethereum. This means that Ethereum-built NFTs can seamlessly interact with Polygon NFTs and smart contracts, expanding the reach and liquidity of Polygon’s NFT marketplaces.

5. Stellar

Stellar is a powerful blockchain platform built to cater to fast and economical transactions. It allows cross-border payments and provides efficient solutions for financial transactions. While primarily focused on financial services, Stellar’s unique characteristics make it suitable for NFT marketplaces as well.

Here are Stellar’s most usable characteristics suitable for the NFT marketplace:

Fast and Low-Cost Transactions

Stellar’s consensus algorithm enables quick transaction confirmations, typically within a few seconds, making it suitable for NFT marketplaces where speed is essential. Additionally, Stellar’s low transaction fees make it cost-effective for creators and collectors to engage in NFT transactions.

Built-in Decentralized Exchange (DEX)

Stellar has a built-in DEX that allows for seamless asset exchange. This feature enhances liquidity and enables Stellar’s NFT marketplaces to offer users a wide range of trading options and engagement opportunities.

Summing Up

Blockchain technology is part of creating, minting, selling, and buying NFTs on various marketplaces. This guide is the best read for beginners to find the best blockchain for NFT development. If you’re an entrepreneur or enterprise looking to develop NFT, look no further than Deftsoft. We offer custom NFT marketplace development services that suit your needs. Check out our official website to learn more!

Need Help Choosing the Right Blockchain Platform? Get a Free Consultation!

FAQs:

1. What is the role of blockchain in the NFT marketplace?

Non-fungible tokens (NFTs) are assets that hold unique value in the digital landscape. They can be digital collectibles or artwork. NFTs are built over the blockchain and can also be minted, bought, or sold. Therefore, blockchain lays the foundation for enabling the secure and decentralized transfer of ownership of the NFT tokens.

2. How to choose the best blockchain for NFT?

NFT creators and consumers can choose the blockchain platform based on their economic budget, target community, technical capabilities, scalability and platform complexity. For example, if you’re a gaming enthusiast working on a gaming NFT, Ethereum is the best platform for you, considering its large user base and gaming community. However, if you’re looking for low-cost options, Polygon or Solana is the best option as they have relatively lower gas fees.

3. Where can I find the best NFT marketplace development services?

It is pivotal to choose a reliable NFT marketplace development company that offers highly customized, sophisticated and budget-friendly marketplaces. Deftsoft offers custom NFT marketplace development services that meet your needs. From NFT creation to listing and marketing it, we do it all.

4. How do beginners choose the best blockchain for NFT?

When new to the NFT community, one must consider some specific characteristics when choosing the best blockchain. Some important traits include low gas fees, a niche-specific NFT community, blockchain platform scalability, cross-platform feasibility to interact with other NFTs and platform scalability. Deftsoft, a reliable NFT marketplace agency, can help you build your NFT and sell it on the marketplace from scratch.

5. Which is the most popular blockchain for NFT?

Considering the platform’s agility and ease of transactions, Ethereum is one of the most popular blockchains for NFT. Ethereum is a high-value blockchain platform with a dedicated community and space for almost every niche.

Top Notch Digital Marketing Trends to Get Ahead in 2022

Posted on April 22, 2022 by deftsoft

It can be daunting to keep track of the trends in the niche of digital marketing; the reason behind the same is the evolution of the industry is quite fast. The pandemic has changed how B2B and B2C companies work; people opted for online platforms to conduct their due diligence, review, and buy the product or service.

This change had a huge impact on the sector of digital marketing and also on the roles of digital marketers. Thus, here in this blog, we will overview the important trends that will help you get started and ahead in 2022.

Top Digital Marketing Trends In 2022

1. The length of videos will reduce

One of the best ways to make connections with your potential customers is to make the right use of the element of videos. It is noted that the human brain can grasp visual content better than any other form of content. Therefore, with the help of video clips, you can educate your audience about your products and services. This technique will help you improve the brand’s visibility, enhance brand loyalty, and help you increase the ROI.

Nevertheless, the customer of the 21st era has no time or patience to spend time watching long videos. Alternatively, short videos tend to save time and deliver the needed information precisely in a few minutes or seconds. For the same reason, Instagram reels and stories have gained popularity over the last couple of years. You need to pay attention to this trend because short videos take less bandwidth to make; also, they can get better retention rates.

2. Meta is the future of social media

It seems that several people are talking about the metaverse these days. Though the metaverse concept is not exactly virtual reality, it looks like it is the most futuristic vision. Most people spend several hours on Facebook, Instagram, Snapchat, Tiktok, and LinkedIn, making most of the interactions over their phones.

According to Mark Zuckerberg, the metaverse is not just a place where we consume content, but it is more of a place where we live. As a result, this platform provides more opportunities for people and education, especially those from smaller places.

From the point of view of an investor, the metaverse presents one with several opportunities to expand the value of tech and non-tech companies. Nevertheless, the metaverse can have its share of the capital market within the digital world.

You need to pay attention to this trend because meta may be the tool to stay ahead of the competition without spending too much money.

3. The financing for automation and AI will increase

Anything and everything that can automate the world of digital marketing is worth your attention. There are several workflows, analytics, and social media post scheduling tools. With the help of such automation, you will be able to save time and money for your company. In addition, this way, your workers will be able to focus on other aspects of the business.

Now, you must be wondering what about your customers? To provide them with a fast and responsive digital experience, you can use the element of AI ( Artificial Intelligence). One of the best examples of AI is the use of chatbots.

Several customers wanted quick responses from the business 24*7, and chatbots have proven to be the best solution. Furthermore, the customers are not looking forward to getting a quick answer with their FAQs, but they are looking for something to understand the tricky requests they make and respond accordingly. And this is where the concept of AI steps into the picture.

You need to pay utmost attention to this as automation tools and AI will help you cut down the resources. It will also provide you with a better and fuller digital marketing experience for your users.

4. The approach to the data will change

You must have noted that several trends come out of challenges. Plus, finding high-quality data is always tough. Yet again, this is where the trend of new approaches to data begins. Having accurate data is of utmost importance. With the help of the right data, you will be able to find new business opportunities and find good leads for your business.

Not only this, but with the help of accurate data, you will be able to analyze and determine the consumer journey of the buyer. The digits of the data can depict a monumental task for the marketers by adding more layers to the marketing goals.

Data can be one of the best friends for digital marketers because data analysis holds the key to bigger customer engagement, creating accurate pricing to enrich the ROI and profits.

You need to pay attention to this trend because there are chances that you might lose some of your data if you are not prepared for the change.

5. Storytelling will be captivating

Brand storytelling is one of the best ways to generate leads. But, have you ever heard of marketing analysis using storytelling to market their service and products? Well, this concept has been known for years, but the popularity of the concept is overtaking now.

This technique addresses the needs of a fast-paced society in which people cut through the fluff and look forward to receiving the information a little faster.

The strategy will help you find the best ways to connect to a target audience. In addition, it will help you in building trust and converting leads.

Different ways in which you can make use of storytelling are-

– Know and understand the story of your brand.

– Make sure that you keep your story consistent.

– You can work in the best possible ways to build an emotional connection with your audience.

You need to pay attention to this trend because, in the fast-paced world, where people prefer to gulp the information in seconds, storytelling is one of the best ways in which you can connect with potential consumers. Plus, by making use of this trend, you will be able to stand out from your competition.

6. The market of the influencers will expand exponentially

Most of the time, when we hear the word influencers, celebrities cross our minds, no? Well, they are called influencers because their honest reviews influence the consumers’ buying decisions. The trend of influencer marketing is becoming a thing of a great deal in 2022 and beyond. It is one of the most effective modes of marketing. It is noted that the brands that use this trend seem to be way happier than those that do not use the same trend.

You need to pay attention to this trend because this trend allows for building trust, raising brand awareness, and reaching better qualified and more engaged audiences.

7. Personalization will be required

The element of personalization is going to play a vital role in 2022. Instead of creating content that catches the eye of everyone, it is suggested to come up and create personalized content. Creating specific content that caters to the needs of your audience will be more fruitful than anything else. But remember that it is not just the content you need to get right and personalized. You need to ensure that your audience gets those advertisements right and at the right place. This aspect is crucial in engagement.

You have to take some time out to understand your audience’s platforms and how they use them. With this, you will be able to create personalized messages based on each demographic. With it, you will also have the surety of your message reaching the audience in the right way. This way, it helps in increasing customer loyalty.

You need to pay attention to this trend in 2022 because the way customers feel when they are seen and understood is irreplaceable. In addition, it will help you out in the best possible ways to attract more audiences as your content will be more personalized than ever before.

8. NFT will be the next big thing in digital marketing

NFTs are digital objects that use blockchain technology to ensure that they are unique. Therefore, anyone who needs NFT can prove their own because there is a record of the same transaction in the decentralized, public ledger. It is of great importance because the visual representation of NFT can be easily copied with the help of a screenshot.

This trend has caused other brands to dip their toes into the concept of digital collectibles.

You need to understand that-

– NFT can be viewed as a way to connect to your fanbase directly. Having ownership is a great idea, as it helps create a great deal of relationship between your brand and your customer.

– NFT can be anything. Your brand is not confined to offering physical products and services, and it can also serve virtual products to the customers now.

– NFTs remove the business frictions like shipping costs, product defect rates, and storage rates. Thus, they are a superior solution depending on your goals.

Whether you are just getting started or a digital marketing expert, you need to ensure that you make the most of it in 2022.

You can use the mentioned trends to stay ahead of the competition. If you need help to stay ahead of the race, you can rely on digital marketing experts like Deftsoft. With the help of professionals, you will be able to stay ahead and polish your skills in the best possible ways.