Tag: SEO

Explore the Magic Bag of SEO Wizard and Know the SEO Tricks To Do in 2018

Posted on by deftsoft

Though we are listening the term ‘SEO’ for years, for many individuals it is still a mystery and complicated process. For a layman who doesn’t understand the algorithms of Google or in basic words, how exactly Google and other search engines work, SEO is not less than sorcery. It is just like the mysterious book of processes and spells that many people know about, but only a few rare have the command. With the help of these processes, they turn the pages of Google and the other search engines in their favor. Just like sorcery, the art of SEO can be learned; all you need is patience and practice.

However, the path of becoming the great wizard is not a cakewalk. There are various challenges and obstacles that you might have to face. The better you get with the SEO processes, the harder your journey is going to be. Though there would be many things stopping you and discouraging you., you always need to think about new strategies and ways to reinvent the spark of the magic of SEO. Now, you would be asking how to create a new spark? Well, there is no set strategy for this. But according to the Great Masters of SEO, updating yourself with the latest trends and adapting yourself with them is one strategy that is known to give amazing results. Keeping this in mind, today we are going to explore the magic bag of SEO wizard and find out the SEO tricks that should be done in the coming months.

1.Powerful Content Designed for Specific Users

Nobody can challenge the power of content. Among the many tricks that SEO wizards us, this is the best magic trick to make the ranking of your website soar high. According to the latest stats, more than 2 million blog posts are published on the various online portals on the daily basis. Though we are practically drowning in the content, but Google is still demanding for more and so are the users. But here the sole focus is on the content that is useful. If you are efficient to create unique, informative and smart content regularly, you can easily bring fresh leads to your website.

2. Earn and Build Links

After content creation, the next magic trick in the spellbook of SEO wizard is the link building. This is going to be highly popular in the year 2018 and you must know how to create a strategy that would provide you with the best links all over the web. Doesn’t matter how much content or how good content you are creating or how well the incoming links are- there is always the requirement of huge numbers of link building for the overall success of the website. Building links is all about creating new links, while earning links is all about developing strategies that would encourage the readers and other users to NATURALLY and FREELY link back to your page or website. For this trick to work, find out the websites that are relevant to your business

3. Re-Optimize the Present Content

Now, before jumping to the next level of SEO witchcraft, it is better to revise the previously created strategies and this includes checking the content (content of web pages and blogs) and re-optimizing them according to the latest specifications. This process starts with checking each page of the website and finding out the pages that can bring more traffic to the website. These can be low performing pages, outdated blog posts and pages with bad UX/UI. And now, it’s the time to use your magic wand:

• Fix the content structure and make it user friendly.
• Optimize the title tags for enhanced CTR
• Build new internal links that are associated with the topic

4. Go For Mobile Websites

This trick was introduced by the X-gen of SEO wizards after the influx of smart devices among the population all over the world. According to the latest data, at least 50 per cent of the traffic that any website enjoys comes from the mobile devices. Well, in such a scenario, it becomes imperative to think smart and in the favor of smart device. There are several tricks that can help you to create magic through mobile and they include:

• Go for a responsive website that can easily accommodate the needs of all kinds of smart devices
• The content of the website should be optimized for the mobile devices as well. This can be done by keeping the sentences short and crisp.
• Make voice search your ally as voice queries are going to dominate all kinds of web searches.

So, this was all the Master SEO Wizard can tell you about the SEO tricks. Rest is all up to you as with adequate training and smart thinking, you can easily devise your own tricks to ensure that your website not only ranks in the top of the search engines, but also maintains it. So, your training begins from now, Young Sorcerers!

Sprouting Online Video Trends Will Hit The Content Marketing In The Future

Posted on by deftsoft

 It’s far beyond the imagination, how videos will affect the content marketing in coming era? Where it sounds interesting at the same time this idea is surely going to bring a dramatic change in the lives of the people or will affect the content creation agencies too. The futuristic trends of the online videos are going to be the game changer very soon. Even now we can clearly see, how businesses are competing to get ahead of each other and no one organization is ready to quit in the race of ranking them higher when it is about injecting latest trends to their content marketing.

 It’s an era, where people are more interested in watching than reading.  And this latest buzz is hitting the businesses and users all over the world.

Where it’s easy to narrate the whole story in words, there as it’s more interesting to build interest by providing a lively source to the audience with which they can feel more connected. The videos are gaining more traffic than the content marketing nowadays and the reason behind it is very much clear.

 There is no denying the fact, that the videos satisfy the informative & entertaining needs of the audiences in a more simplified manner.

 ‘Video is the future of Content Marketing’

 Where many businesses are getting themselves familiarized with this newest concept, there also many have taken half of the audience from the market by implementing the concept.

Offering peerless benefits to the businesses, videos in today’s time are the greatest weapons that anyone can go for if they wish to have countless traffic for their business.

 Do you really feel, that the content has the same potential as the video does? It can’t be wrong to say, that any video can grab more audience than a piece of content.

In this era of digitization, the smartphones have taken a special place in our lives and we find it easier to search and watch a video of our interest.

 A product description contains a detailed information all about its branding and more, but what a video can do there no other media can prove to be the best tool as compared to videos.

But, to create an effective and highly competitive video, it is of utmost importance to pay attention to the content that you are going to share with the audience. Plus,  Duration, Quality, Call to Action are the key ingredients of any video and if done correctly, they can boost your business success overnight.

 How can you forget about SEO?  Whether it’s content marketing or videos, Search Engine Optimization  plays a crucial role in ranking your website on the top among the various search engines. The highly advanced and influential videos are eating the small content marketing firms.

 Start making solid video marketing strategies and rock your content marketing world through videos.