Social media hiring tips for employers

• By Shamsher Singh Bhullar

• 19th June 2015

The world is all about internet and related activities and social media is more or less like a virtual world to most of us. We socialize, we explore, we do everything that we can on this amazing platform and literally spend over 60% of our day browsing through the various platforms.
Although social media offers limitless possibilities and there is so much that can be done if one harnesses the power it provides us. There is a whole new world out there for a recruiter. As an employer one can easily make sure that they come across the right set of resources without having to set up long queues of candidates outside their doors.
Here are some tips that can come in handy when you go through the various social media platforms searching for potential candidates that fit in the profile that you are searching candidates for.
Search at the right places
Half the work is reduced if you start by searching at the right places. There is no point in searching for professionals on portals that have a minimal chance of housing resources of that nature. It is always beneficial to do your share of research before devoting your time to a particular portal.
Build a quality network
It has always been quality over quantity and it will always be that way. The number of connections you have matter but what matters more is that how many of these connections are actually beneficial. How many of the professionals that you have connected with are worth your time and effort? Always look forward to building a network full of quality individuals rather than just adding random people.
The power of LinkedIn
LinkedIn, if you haven’t heard of it then you are still living in the Stone Age, if you have then let me give you a tip for achieving maximum efficiency while using this platform to hire professionals.
It is not a social media network meant to socialize with people that you find pretty, it is a professional networking portal, so treat it that way. Connect with people that have the right skills and do that on a regular basis, not just when you want to hire.
This will help you in finding the right match quicker than expected.