How to Use ClickFunnels for Affiliate Marketing in 2024

• By Shamsher Singh Bhullar

• 13th September 2023

In the fast-paced world of affiliate marketing, staying ahead of the curve is crucial. As we look ahead to 2024, it’s evident that affiliate marketers need cutting-edge tools to succeed. Enter ClickFunnels, a versatile platform that has been making waves in the digital marketing arena. In this comprehensive guide, we’ll explore what ClickFunnels is, how it works, its key features, and the benefits it brings to affiliate marketing.

What is ClickFunnels?

ClickFunnels is a comprehensive sales and marketing software designed to help businesses and affiliate marketers create effective sales funnels. Founded by Russell Brunson in 2014, it has since become a go-to platform for entrepreneurs and marketers looking to streamline their online sales processes. ClickFunnels simplifies the creation of landing pages, sales pages, and email marketing campaigns, making it an invaluable tool for affiliate marketers. To sum up, it is a one-stop marketing solution tool. 

Top educational, insurance, and finance companies, such as tonyrobbins.com, firstam.com and easypaydirect.com, make use of ClickFunnels to manage affiliate marketing tasks.

How Does ClickFunnels Work?

ClickFunnels operates on a simple yet powerful premise: guiding potential customers through a series of steps to convert them into paying customers. All you need to do is set up a sales funnel on the tool, which will help convert visitors into customers who are ready to make a purchase. 

Once you set up a sales funnel, it can then be automated by the tool itself. You can create a one-of-a-kind sales funnel that suits your needs. One such funnel that you can create to compel visitors to make a purchase is mentioned below:

• Step 1: Landing Page – Create a captivating landing page to capture the visitor’s attention and collect their contact information.
• Step 2: Sales Page – Present your affiliate product or service in a persuasive manner, emphasizing its benefits and value.
• Step 3: Checkout – Facilitate a seamless and secure checkout process, minimizing friction and cart abandonment.
• Step 4: Upsells and Downsells – Offer additional products or upgrades to increase the average transaction value.
• Step 5: Follow-Up – Implement email marketing automation to nurture leads and build relationships over time.

How to Set Up a ClickFunnels Account for Affiliate Marketing?

Affiliate marketing refers to the process of making money online by selling other people’s products. This means that you do not need to find a product on your own. The best part about affiliate marketing is that you do not need to build an entire sales funnel. All you need to do is set up a small part of the sales funnel, which is called the affiliate funnel. Later on, you can earn a commission on selling someone else’s products.

There are two highlighting steps to starting a ClickFunnels affiliate account:

1. Set Up a ClickFunnels Account

The first step to begin affiliate marketing using ClickFunnels is to set up an account on ClickFunnels. It can be built through the following steps:

•  Open a ClickFunnels account

The first step is to visit clickfunnels.com. You can either browse their paid services or check out the ‘Free Trial’ for 14 days.

• Fill in important details

After you click on starting the 14-day free trial option, the ClickFunnels website will ask you to fill in your name, email address, and home/business address. After filling in the contact details, the website will ask you to fill in your credit card details. You will need to enter the card number and its expiration date. 

You can even enter your debit card details if your bank allows you to do so. Make sure that you checkmark the 14-day free trial option that is present under the payment field.

• Choose a plan of your choice

You’ll then be prompted to choose a plan of your choice. Since you’re going for a free trial at first, you can choose the Platinum plan to get the hang of all its features.

• Access the dashboard

Voila! You’ll then be presented with a dashboard where you can access all the options to set up your first ClickFunnels affiliate marketing funnel.

2. Using ClickFunnels for Affiliate Marketing

You must follow the below-mentioned steps to sell your first product via affiliate marketing:

• Pick a product

The first step is to pick a product that you wish to start for an affiliate program. According to research, 76% of affiliate marketers fail to earn commission because they choose the wrong product. Therefore, it is crucial to pick a product that matches the niche you know about. 

• Choose/create a funnel

The next step is to create a funnel for the product. You can create it by opening the main dashboard of ClickFunnels and clicking on the “Create a New Funnel” option. One of the best practices in creating an affiliate funnel is to stick to not more than two pages. They could be landing, opt-in, bridge, or a combination of thank-you pages.

If you don’t want to create an affiliate funnel from scratch, you can click on the “Start Cookbook” option that can help you choose from more than 22 pre-built templates.

• Link pages

The next step is to link the landing pages with each other. For instance, if you have a signup page and a thank you page, it is important to link the two by adding the URL for each other.

• Get traffic on the pages

There’s no fun in linking and creating these pages if you can’t get traffic on these pages. One of the best ways to generate traffic is by creating an email list. You can create an email list by collecting the emails of prospective customers. You can create two main types of emailing lists:

• Email list for visitors who have visited the landing page
• Email list for retargeting people who didn’t click on the emails before

Once you consolidate a large number of emails, you can automate the process of sending emails and keeping track of the whole process.

Tip: Make sure that all your pages are up-to-date.

Key Features of ClickFunnels

Sales Funnel Builder

With ClickFunnels, you have access to a user-friendly drag-and-drop funnel builder. You can customize every aspect of your sales funnel, ensuring it aligns with your brand and goals.

Landing Page Creator

Create eye-catching landing pages using ClickFunnels’ wide range of templates. These pages are designed to convert visitors into leads or customers.

Email Marketing Automation

ClickFunnels offers robust email marketing automation features, allowing you to send targeted messages and follow-ups to your leads.

A/B Testing

Optimize your funnels by conducting A/B tests to identify what resonates most with your audience and drives conversions.

Affiliate Management

For affiliate marketers, ClickFunnels provides tools to manage your affiliate program effectively. You can track affiliate performance and payouts seamlessly.

Benefits of Using ClickFunnels

Increased Conversion Rates

ClickFunnels’ conversion-focused approach can significantly boost your affiliate marketing success by guiding prospects through a well-structured sales process.

Time and Cost Efficiency

Save time and money by utilizing pre-designed templates and automated marketing workflows.

Scalability

Whether you’re just starting or have an established affiliate marketing business, ClickFunnels can scale with you.

Streamlined Marketing

Centralize your marketing efforts with ClickFunnels, eliminating the need for multiple tools and platforms.

Analytics and Insights

Access in-depth analytics to understand your funnel’s performance and make data-driven decisions.

Strategies for Affiliate Marketing with ClickFunnels

Choosing the Right Affiliate Products

Select products or services that align with your audience’s needs and preferences.

Crafting Compelling Landing Pages

Design landing pages that resonate with visitors and encourage them to take action.

Email Marketing Campaigns

Use ClickFunnels’ email automation to send targeted offers and content to your subscribers.

A/B Testing for Optimization

Continuously improve your funnels by testing different elements to maximize conversions.

ClickFunnels Pricing Plans

ClickFunnels offers various pricing plans to accommodate different business sizes and needs. Compare the options to find the right fit for your affiliate marketing goals.

Final Thoughts

In the ever-evolving landscape of affiliate marketing, ClickFunnels stands out as a versatile and powerful solution. By simplifying the creation of sales funnels, optimizing conversions, and streamlining marketing efforts, it empowers affiliate marketers to thrive in 2024 and beyond.

As you embark on your affiliate marketing journey in 2024, remember that success requires staying up-to-date with the latest tools and strategies. ClickFunnels offers a competitive edge by providing the means to create effective sales funnels, boost conversions, and manage affiliate programs seamlessly. Give it a try, and you may find it to be the missing piece in your affiliate marketing puzzle.

Frequently Asked Questions