Biography
Devraj Chauhan leads Deftsoft’s digital marketing division with over 15 years of experience in SEO, content strategy, and AI search optimization. He has guided brands through every major shift in search, from technical SEO fundamentals to today’s AI Overviews and answer engines. At Deftsoft, he oversees the organic growth strategy for clients across healthcare, SaaS, and e-commerce, ensuring search, content, and business objectives operate as a unified function. He has developed internal frameworks for AI-era content structuring and entity optimization, which are applied across client campaigns and in Deftsoft’s own published research. Across 100+ articles, he remains one of the agency’s most authoritative voices on digital marketing and AI search.